Application for SEO Expert

Full time

Job Context:

As a leading EdTech Company in Bangladesh, BacBon Limited is committed to delivering 360-degree products and services for the digital transformation of education sector in Bangladesh. To accelerate and expand our digital products & services to the users, BacBon is currently looking for a skilled and motivated individual to join our team as a SEO Expert. If you are passionate about digital strategy, content creation, and analytics, and are confident in working with international clients, this could be the perfect opportunity for you.

Position:

SEO Expert

Job Nature:

Full time

Location:

Dhaka, Bangladesh

Salary:

35K-45K

Office Hour:

9:00 AM to 5:00 PM

Job Description:

  • Manage all search engine optimization and marketing activities

  • Manage all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

  • Manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

  • Make and manage social media marketing strategy & plan

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

  • Track, report, and analyze website analytics and PPC initiatives and campaigns

  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

  • Research and implement search engine optimization recommendations

  • Develop and implement link building strategy

  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code

  • Work with editorial and marketing teams to drive SEO in content creation and content programming

  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Requirements

  • Proven 04+ years SEO experience

  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

  • Solid understanding of performance marketing, conversion, and online customer acquisition

  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

  • Experience with A/B and multivariate experiments

  • Working knowledge of HTML, CSS, and JavaScript development and constraints

  • Knowledge of ranking factors and search engine algorithms

  • Up-to-date with the latest trends and best practices in SEO and SEM

  • BS/MS degree in a quantitative, test-driven field

  • Ability to work with analytics and ad performance data

  • Strategic thinking in audience targeting and budget allocation

  • Experience in writing optimized, engaging, and informative content

  • Familiarity with ranking strategies and keyword analysis tools

  • As we work with international clients, excellent spoken and written English is essential

  • Confidence in presenting ideas and strategies to clients

Benefits and Perks

  • Transportation allowance

  • Subsidized Lunch

  • Annual performance bonus

  • A dynamic and supportive work environment.

  • Opportunity to work with an international team and gain global exposure.

  • Career growth and professional development opportunities.

Job Location:

Dhaka, Bangladesh

Application Deadline:

31 May, 2025